2014 Holiday Gift Guide

Design Direction, Marketing Design | 2014

I was tasked with working on ModCloth’s Holiday Gift Guide for 2014. I worked on every step of the process: coordinating with the product team, sketching the layout, working remotely with the photo director, designing the visuals, and working closely with our in-house developer on both desktop and mobile versions. Due to the early timeline for this gift guide, the visual look established here largely influenced the rest of the site’s marketing for the holiday season.